This article answers the crucial question: What is more important for success, Attitude or Aptitude? We explore why the first impression (the first 30 seconds) depends on your attitude, and the 6 keys to Non-Verbal Language that you must master to project the Professional Presence necessary to open doors.

This article reveals why workplace etiquette is essential for productivity in open-plan offices. Discover the 5 essential rules of civility (noise management, food policy, respecting supplies) and how your respectful behavior directly translates into solid professional presence and credibility.

Do you know how to write a sales email that is actually read and generates a response? We analyze the dilemma of excessive information and provide the three golden rules (Assertive, Clear, and Concrete) so that your emails drive sales and strengthen your executive presence.